Roadmap for Q3 2020

2 min read

The focus is on growth to increase users, increase bookings and organic demand for the AVA token. Optimising and improving our existing products and prioritising new features that add real value to and AVA ecosystems!



Desktop Website

  • ✅ My bookings and dashboard update
  • ✅ BNB & BUSD Travala wallet
  • Pay with BNB and BUSD from wallet
  •  BUSD refunds for crypto bookings
  • ✅ Homes booking to Web
  • ✅ Login and create account page / popup update


Discount Vouchers

  • ✅ Discount vouchers with cash amounts
  • ✅ Discount vouchers with percentage amounts 
  • Develop API for discount voucher creation


Affiliate Program

  • ✅ Launch affiliate program
  • ✅ Create all marketing assets available to affiliates


Binance Integrations

  • ✅ Login / Register / Connect with Binance on
  • ✅ Create Binance landing page for cross marketing


Mobile Website 

  • ✅ Complete all pages to mirror desktop
  • ✅ BNB & BUSD Travala wallet
  • ✅ Homepage country page links
  • Pay with BNB and BUSD from wallet
  •  BUSD refunds for crypto bookings
  • ✅ Homes booking to Mobile Web


Business Accounts

  • ✅ Business / Corporate Dashboard
  • ✅ Store multiple user details for ease of booking
  • ✅ Reporting tool and downloadable vouchers
  • ✅ Booking calendar & Filters


Salesforce Integration 

  • ✅ Email Automation
  • ✅ CRM integration


SEO Optimisation

  • ✅ Travel blogging to push website authority and brand  
  • ✅ On-page SEO optimization for our multilingual website
  • ✅ Optimize to make it easy to crawl the website for search engines
  • ✅ Optimize hotel landing pages visibility
  • ✅ Extend travel guide posts for top countries based on search volume


AVA Use-Cases

  • ✅ AVA Discount for payments
  • Buy Smart with cryptocurrency
  • Buy Smart with credit card
  • AVA voting for adding new coins
  • ✅ Moonpay fiat gateway integration
  • ✅ Buy AVA with credit card
  • ✅ Buy AVA with cryptocurrency
  • ✅ SimpleSwap exchange integration
  • ✅ Simplex fiat gateway integration


My Travel Credits 

  • Purchase travel credits
  • Coupon code for digital gifts cards
  • Booking with travel credit
  • Partial booking with travel credit


Community Coin Listing Vote

  • Voting mechanism with AVA for adding new coins


Product Performance / UI / UX

  • Optimize performance across all products.
  • ✅ Improve user experience (UX) across all products
  • ✅ Improve user interface (UI) across all products
  • ✅ Implement new search algo for countries and islands


Mobile App

  • Bring app features up to desktop level
  • Chinese Language
  • Invite program for App
  • Pass-code on the app additional security layer
  • Push notifications for marketing
  • ✅ Real time notification: booking, withdraw / deposit
  • ✅ Partial AVA payments
  • ✅ BNB & BUSD Travala wallet
  • Pay with BNB and BUSD from wallet
  • BUSD refunds for crypto bookings
  • ✅ Vietnamese language
  • ✅ Homes booking to Mobile App


Marketing and Branding

  • Influencer marketing campaigns
  • Social campaigns to increase followers
  • ✅ Cross marketing with Binance
  • ✅ Global Advertising campaign on Brave
  • ✅ AMA’s with partners to increase awareness
  • ✅ Google Retargeting Advertising
  • ✅ Email marketing campaigns
  • ✅ Crypto partnerships to leverage communities


Payment Methods

  • ✅ Additional cryptocurrencies
  • Wechat pay
  • Apple Pay on the App


New Language translations 

  • ✅ Chinese
  • German
  • ✅ Spanish
  • ✅ French 
  • ✅ Italian
  • Russian


New Currencies

Currency name Currency Abbreviation Currency Symbol
Chinese Yuan CNY ¥
Hong Kong Dollar HKD HK$
Russian Ruble RUB


Tours vertical 

Continued R&D on the integration of the next vertical on which will be Tours, Activities, and Things to do.


Decentralised Reviews

Continued R&D on decentralised reviews to incentivise users to write thoughtful reviews by allowing them to generate earnings from the reviews.


Decentralised Salesforce

Continued R&D on the creation of a globally distributed salesforce incentivised by tokenized rewards to help achieve the global scalability needed.


Direct Contracting

Continued R&D on Direct Contracting Program (DCP) to allow properties to list on directly and through channel managers.



Founded in 2017, is the leading cryptocurrency-friendly travel booking service with 2,200,000+ properties in 230 countries and 600 airlines globally. Backed by industry-giant Binance, is a champion of cryptocurrency adoption, accepting over 30 leading cryptocurrencies in addition to traditional payment methods. The value proposition is bolstered by AVA. As the native cryptocurrency of the platform, AVA can be used for payments, receiving loyalty rewards, discounts and bonuses, among several other use cases. For more information, visit



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